A human-centered, collaborative, and iterative approach to innovation that applies design thinking to business and social challenges.
We believe soccer has the unique power to unite communities across cultures, generations, and socioeconomic class.
We are building a community owned soccer club that represents the shared values, culture, and character of the city. Beyond the field, Hartford City Football Club partners with United Way to support community projects that will have lasting impact.
We recognized the transformative power of yoga and believed bringing people together to enjoy a shared yoga experience would create a culture of community well-being and connection.
Yoga In Our City has evolved from a humble weekly class to a national collaboration of members, teachers, and partners building stronger communities through compassion, gratitude, and mindfulness.
We partnered with Long Wharf Theatre to develop an institutional visionary marketing and communications plan to help the theatre tell its story and bring awareness to the region about its path forward.
Rather than being anchored to one performance space, we activated the “stages” of the city and region to make Long Wharf Theatre more accessible and bring theatre to all people.
We are leading the revival of this legacy masthead and honor its history as the champion of the city. After years of research, soul-searching interviews, and community collaboration,
The Hartford Times is reimagined as a powerful civic engagement platform designed to create greater access and connectivity to Connecticut’s information infrastructure challenging our assumptions about access, privilege, and the status quo.
We worked with the Health Collective to strengthen its overall brand foundation and marketing to elevate its profile. Our goal was to establish the Health Collective as a leader in LGBTQ+ health and support services in Connecticut.
Our shared belief was that the brands touchpoints were not channels – they are real moments of contact. Together, we created powerful events and opportunities for community engagement.
We served as the social impact team for a $650m, 45,000 members financial cooperative guiding the organization through a purpose-driven brand identity process.
Our work operationalized a new business strategy in the creation of multigenerational prosperity including the management of brand communications, partnerships, products, and data.
